Print with Purpose
Our biggest purpose in life is to be great ancestors. Accordingly, my wife and I designed our print and marketing center to embody our shared values to restore the environment and inspire / support other businesses to be a force for good.
We are unique in that we measure our overall business success with two metrics: 1) number of trees planted; 2) dollars donated to non-profits working on solving our biggest enviromental problems.
1) Through our PrintReleaf program, we track and offset 100% of our customers' paper consumption, at no charge, by converting their paper footprint into trees planted. Our "financial" goal this year is to plant 500 trees, offsetting the equivalent of roughly 4.2 million standard pages. You print. We plant. All certified by a third-party entity.
2) Through our committment to 1% For the Planet, we donate 1% of gross sales to partner non-profit organizations. Whether we turn a profit or not, we believe we can only win if the planet profits and, therefore, we've set our "sales" goals to exceed $500 per month in cash and in-kind donations to partner organizations .
By declaring these as our lead measures, we predict a bright future for the planet, our family, and our business.
And by the way, we also happen to design and print all kinds of cool marketing stuff!